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JCPenney taps a B2B online portal to grow sales of ‘beauty’ brands

JCPenney has joined with Landing International, a B2B online marketplace for the cosmetics products industry, to provide a one-stop shop for beauty brands looking to break into large-scale retailers. Landing International gives smaller beauty brands access to largescale retail integrations and consolidates sourcing and logistics. Instead of working with multiple beauty manufacturers, JCPenney works directly with […]

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