Beacon Roofing Supply Inc., one of the largest roofing material distributors in North America, is encouraging roofing contractors to embrace digital technology to streamline and improve their project measurements. The company is partnering with GAF, a major roofing and waterproofing manufacturer, to launch GAF QuickMeasure.

GAF QuickMeasure offers contractors precise roof measurements with guaranteed delivery times — within an hour for single-family homes and less than 24 hours for multifamily or commercial properties. The tool also includes customizable 3D renderings that highlight past views, allowing contractors to track property changes over time, as well as a bill of materials at no additional cost.

“GAF is committed to providing contractors with the tools and services they need to expand their businesses efficiently,” says Bobby Fischer, vice president of partner programs at GAF. “Integrating with Beacon PRO+ will make it even easier for contractors to access everything needed for a roofing job, from ordering a GAF QuickMeasure report to purchasing GAF products.”

Beacon Roofing provides a series of digital tools for contractors

This new digital tool from Beacon Roofing is part of a series of enhanced digital offerings for contractors. In July, the company introduced a feature on its ecommerce platform that provides contractors with a bird’s-eye view of their projects. Partnering with EagleView, a leader in aerial imagery and analytics, Beacon Roofing is integrating EagleView’s detailed roof measurement data into its ecommerce system.

The Smart Order tool leverages EagleView’s aerial imagery to provide faster and more accurate material ordering. Contractors can generate a complete materials list and place a customized order in under a minute based on precise roof measurements. “This convenient and cost-efficient service allows our customers easy access to essential roof details and images,” says Jamie Samide, Beacon’s vice president of marketing. “Our digital platform investments are driving customer loyalty and profitability, aligning with our Ambition 2025 strategy.”

Beacon Roofing’s Ambition 2025 plan

Beacon Roofing’s Ambition 2025 is a multi-year plan to transform the company’s operations digitally, with a goal of making 25% of residential and commercial sales digital by the end of 2025.

With over 560 branches across the U.S. and seven Canadian provinces, Beacon Roofing serves more than 100,000 customers. The company offers its private label brand, Tri-Built, and a proprietary digital account management suite, Beacon PRO+, designed to help customers efficiently manage their businesses online.

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